Industrial marketing research techniques and practices

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Bibliographic Details
Main Author: Lee, Donald D. 1914-
Format: Unknown
Published: New York Van Nostrand Reinhold 1984
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index.
Physical Description:x, 226 p. ill. 24 cm
Bibliography:Bibliography: p. 219-221.
ISBN:0442259220