Quantitative analysis for marketing management

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Bibliographic Details
Main Author: King, William Richard 1938-
Format: Book
Published: New York McGraw-Hill 1967
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-32506
020 # # |a T000009004 
090 0 0 |a HF5415.1  |b .K5 1967 
100 1 # |a King, William Richard  |c 1938- 
245 1 0 |a Quantitative analysis for marketing management  |c [by] William R. King 
260 # # |a New York  |b McGraw-Hill  |c 1967 
300 # # |a xviii, 574 p.  |b ill.  |c 23 cm 
504 # # |a Includes bibliographies. 
650 # 0 |a Marketing  |x Mathematical models  |x Mathematical models 
650 # 0 |a Marketing  |x Management  |x Mathematical models 
650 # 0 |a Decision making  |x Mathematical models 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32506 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam