Marketing research
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| Main Author: | |
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| Format: | Book |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
1987
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| Edition: | 7th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Rev. ed. of: Marketing research / David J. Luck ... [et al.]. 6th ed. c1982. |
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| Physical Description: | xvii, 683 p. ill. 25 cm |
| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 0135578280 |
Marketing research