Research for marketing decisions
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1970
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Edition: | 2d ed |
Series: | Prentice-Hall international series in management
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xii, 644 p. illus. 24 cm |
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Bibliography: | Includes bibliographical references. |
ISBN: | 0137741820 |