Sales promotion its place in marketing strategy
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London
Business Books
1966
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-32465 | ||
| 020 | # | # | |a T000008992 |
| 090 | 0 | 0 | |a HF5438.5 |b .S65 1966 |
| 100 | 1 | # | |a Spillard, Peter |
| 245 | 1 | 1 | |a Sales promotion |b its place in marketing strategy |c [by] Peter Spillard |
| 260 | # | # | |a London |b Business Books |c 1966 |
| 300 | # | # | |a [9], 274 p. |b ill. |c 24 cm |
| 500 | # | # | |a Includes index |
| 650 | # | 0 | |a Sales promotion |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32465 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
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Sales promotion its place in marketing strategy