Business/industrial marketing and communications key to more productive selling
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| Format: | Unknown |
| Published: |
Chicago
Crain Books
1978
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xii, 180 p. ill. 23 cm |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0872510328 |
Business-to-business marketing relationships, systems and communications 
Marketing communications engagements, strategies and practice