Promotion--products, services, and ideas

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Bibliographic Details
Main Author:	Kincaid, William M
Format:	Book
Published:	Columbus C.E. Merrill 1985
Edition:	2nd ed
Subjects:	Advertising Marketing Sales promotion
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-32457
020	#	#	\|a 0675203465
090	0	0	\|a HF5438.5 \|b .K56 1985
100	1	#	\|a Kincaid, William M
245	1	1	\|a Promotion--products, services, and ideas \|c William M. Kincaid, Jr
250	#	#	\|a 2nd ed
260	#	#	\|a Columbus \|b C.E. Merrill \|c 1985
300	#	#	\|a x, 403 p., [9] p. of plates \|b ill. (some col.) \|c 25 cm
504	#	#	\|a Includes bibliographical references and indexes.
650	#	0	\|a Advertising
650	#	0	\|a Marketing
650	#	0	\|a Sales promotion
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32457
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00250##a002.5.2\|\|00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|