Market and sales forecasting a total approach
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Main Author: | |
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Format: | Book |
Published: |
London
Kogan Page Ltd
1987
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Edition: | 2nd rev.ed |
Series: | Marketing text series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Rev. ed. published as: Market and sales forecasting manual. c1982. |
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Physical Description: | 347 p. illus. 23 cm |
Bibliography: | Bibliography: p. 351-353. |
ISBN: | 1850913439 |