Sales management concepts, practices, and cases

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Bibliographic Details
Main Author: Johnson, Eugene M
Other Authors: Scheuing, Eberhard E. 1939- Eberhard Eugen, Kurtz, David L.
Format: Book
Published: New York McGraw-Hill 1986
Series:McGraw-Hill series in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxi, 596 p. ill. 24 cm
Bibliography:Includes bibliographical references and indexes.
ISBN:0070326371