Multinational marketing management
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Main Author: | |
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Format: | Book |
Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1974
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-32360 | ||
020 | # | # | |a 0136047939 |
090 | 0 | 0 | |a HF1009.5 |b .K39 1974 |
100 | 1 | # | |a Keegan, Warren J |
245 | 1 | 0 | |a Multinational marketing management |c [by] Warren J. Keegan |
260 | # | # | |a Englewood Cliffs, N.J. |b Prentice-Hall |c 1974 |
300 | # | # | |a xiv, 593 p. |b illus. |c 23 cm |
504 | # | # | |a Includes bibliographies. |
650 | # | 0 | |a Export marketing |x Management |
650 | # | 0 | |a Export marketing |v Case studies |x Management |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32360 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |