Marketing high technology an insider's view
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| Format: | Book |
| Published: |
New York
Free Press
1986
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index. |
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| Physical Description: | xix, 194 p. 24 cm |
| ISBN: | 002907990X |
Strategic Marketing for High Technology Products An Integrated Approach