Handbook of international direct marketing

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Bibliographic Details
Other Authors: Dillon, John 1915-
Format: Book
Published: London McGraw Hill 1976
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-32326
020 # # |a 0070844739 
090 0 0 |a HF1009.5  |b .H3 1976 
245 0 0 |a Handbook of international direct marketing  |c edited by John Dillon 
260 # # |a London  |b McGraw Hill  |c 1976 
300 # # |a 428 p.  |b ill.  |c 24 cm 
500 # # |a Includes index 
504 # # |a Bibliography: p. 401-413 
650 # 0 |a Direct selling  |x Handbooks, manuals, etc 
650 # 0 |a Advertising, Direct-mail  |x Handbooks, manuals, etc 
650 # 0 |a Export marketing  |v Handbooks, manuals, etc 
700 1 # |a Dillon, John  |c 1915-  |y editor 
745 0 0 |a International direct marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32326 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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