Essentials of marketing research
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Tulsa, Okla.
PennWell Books
1983
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| Series: | The PennWell marketing and management series
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | x, 566 p. ill. 25 cm |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 087814241X |
ESSENTIALS OF MARKETING RESEARCH