Marketing today

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Bibliographic Details
Main Author: Schwartz, David Joseph
Other Authors: Mentzer, John T
Format: Unknown
Published: San Diego Harcourt Brace Jovanovich 1985
Edition:4th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415  |b .S36138 1985 
100 1 # |a Schwartz, David Joseph 
245 1 1 |a Marketing today  |c John T. Mentzer, David J. Schwartz 
250 # # |a 4th ed 
260 # # |a San Diego  |b Harcourt Brace Jovanovich  |c 1985 
300 # # |a xvi, 832 p.  |b ill. (some col.)  |c 24 cm 
504 # # |a Includes bibliographical references and indexes. 
650 # 0 |a Marketing 
700 1 # |a Mentzer, John T 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32306 
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