Modern marketing management in the Indian context
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Bombay
Progressive Corp.
1977
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| Series: | Progressive series in management
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiv, 725 p. illus. 23 cm |
|---|---|
| Bibliography: | Bibliography: p. 615-618. |
| ISBN: | T000008969 |
New horizons in marketing 
Marketing Management