Problems in marketing

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Bibliographic Details
Other Authors: Star, Steven H, McNair, Malcolm Perrine 1894-
Format: Book
Published: New York McGraw-Hill 1977
Edition:5th ed
Series:McGraw-Hill series in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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250 # # |a 5th ed 
260 # # |a New York  |b McGraw-Hill  |c 1977 
300 # # |a xii, 851 p.  |b ill.  |c 25 cm 
490 1 # |a McGraw-Hill series in marketing 
500 # # |a First-2d ed. by M. P. McNair and others.#  |a Includes index. 
650 # 0 |a Marketing  |x Case studies 
650 # 0 |a Marketing  |v Case studies  |x Management 
700 1 # |a Star, Steven H 
700 # # |a McNair, Malcolm Perrine  |c 1894-  |t Problems in marketing 
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