Cases in marketing

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Bibliographic Details
Main Author:	Govoni, Norman A. P
Other Authors:	Jeannet, Jean-Pierre, Deneault, Henry N
Format:	Book
Published:	Columbus, Ohio Grid Pub., Inc. 1983
Edition:	2nd ed
Series:	Grid series in marketing
Subjects:	Marketing > Case studies
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 088244252X
090	0	0	\|a HF5415 \|b .G624 1983
100	1	#	\|a Govoni, Norman A. P
245	1	1	\|a Cases in marketing \|c by Norman A.P. Govoni, Jean-Pierre Jeannet, and Henry N. Deneault
250	#	#	\|a 2nd ed
260	#	#	\|a Columbus, Ohio \|b Grid Pub., Inc. \|c 1983
300	#	#	\|a x, 268 p. \|b ill. \|c 23 cm
490	1	#	\|a Grid series in marketing
500	#	#	\|a Rev. ed. of: Marketing problems. c1977.
650	#	0	\|a Marketing \|x Case studies
700	1	#	\|a Jeannet, Jean-Pierre
700	#	#	\|a Deneault, Henry N
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32279
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam