Exploration in marketing thought

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Bibliographic Details
Main Author: Wills, Gordon
Corporate Author: Bradford, Eng. (Yorkshire)University. Management Centre
Format: Book
Published: Bradford Bradford University Press 1971
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 025896779X 
040 # # |a DLC  |c DLC  |d DLC 
090 0 0 |a HF5415  |b .W54735 1971 
100 1 # |a Wills, Gordon 
245 1 1 |a Exploration in marketing thought  |c in association with marketing colleagues at the University of Bradford Management Centre and with a foreword by Harry Henry 
260 # # |a Bradford  |b Bradford University Press  |c 1971 
300 # # |a xxv, 390 p.  |b illus.  |c 23 cm 
504 # # |a Includes bibliographies. 
650 # 0 |a Marketing 
710 1 # |a Bradford, Eng. (Yorkshire)University.  |b Management Centre 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32252 
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