Exploration in marketing thought
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| Main Author: | |
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| Corporate Author: | |
| Format: | Book |
| Published: |
Bradford
Bradford University Press
1971
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxv, 390 p. illus. 23 cm |
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| Bibliography: | Includes bibliographies. |
| ISBN: | 025896779X |
Lateral marketing thought (s)