Applied marketing principles
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| Format: | Unknown |
| Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1979
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xi, 432 p. ill. 25 cm |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 0130411035 |
THE MARKETING PROBLEM SOLVER 
Principles of marketing