Classics in marketing
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Other Authors: | , |
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Format: | Unknown |
Published: |
Santa Monica, Calif.
Goodyear Pub. Co.
1978
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-32235 | ||
020 | # | # | |a 0876201915 |
090 | 0 | 0 | |a HF5415 |b .C5413 1978 |
245 | 1 | 1 | |a Classics in marketing |c edited by C. Glenn Walters, Donald P. Robin |
260 | # | # | |a Santa Monica, Calif. |b Goodyear Pub. Co. |c 1978 |
300 | # | # | |a xv, 510 p. |b ill. |c 23 cm |
504 | # | # | |a Includes bibliographical references. |
650 | # | 0 | |a Marketing |x Addresses, essays, lectures |
700 | 1 | # | |a Walters, C. Glenn |q (Charles Glenn) |
700 | # | # | |a Robin, Donald P |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32235 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||01700##a0011.2.2|| |