Marketing an introductory text
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| Main Author: | |
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| Format: | Book |
| Published: |
London
Macmillan
1987
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| Edition: | 4th.ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | 503 p. 23 cm |
|---|---|
| Bibliography: | Bibliography: p. 276-280. |
| ISBN: | 0333391004 |
Marketing an introductory text