International marketing management strategies and cases

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Bibliographic Details
Main Author:	Jeannet, Jean-Pierre
Other Authors:	Hennessey, Hubert D
Format:	Book
Published:	Boston Houghton Mifflin 1988
Subjects:	Export marketing > Management Export marketing > Case studies > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-32218
020	#	#	\|a 039535675X
090	0	0	\|a HF1009.5 \|b .J43 1988
100	1	#	\|a Jeannet, Jean-Pierre
245	1	0	\|a International marketing management \|b strategies and cases \|c Jean-Pierre Jeannet, Hubert D. Hennessey
260	#	#	\|a Boston \|b Houghton Mifflin \|c 1988
300	#	#	\|a xxii, 873 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographies and index.
650	#	0	\|a Export marketing \|x Management
650	#	0	\|a Export marketing \|v Case studies \|x Management
700	1	#	\|a Hennessey, Hubert D
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32218
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam