Fundamentals of marketing

Saved in:

Bibliographic Details
Main Author:	Stanton, William J
Format:	Unknown
Published:	New York McGraw-Hill [1975
Edition:	4th ed
Subjects:	Marketing > Case studies Marketing
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-32216
020	#	#	\|a 0070608628
090	0	0	\|a HF5415 \|b .S745 1975
100	1	#	\|a Stanton, William J
245	1	1	\|a Fundamentals of marketing \|c [by] William J. Stanton
250	#	#	\|a 4th ed
260	#	#	\|a New York \|b McGraw-Hill \|c [1975
300	#	#	\|a xvii, 752 p. \|b illus. \|c 24 cm
504	#	#	\|a Includes bibliographical references.
650	#	0	\|a Marketing \|x Case studies
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32216
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00250##a002.5.2\|\|00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|