Marketing in a competitive economy

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Bibliographic Details
Main Author: Rodger, Leslie W
Format: Unknown
Published: London Associated Business Programmes; Distributed by Cassell 1971
Edition:3rd ed
Series:Cassell/Associated Business Programmes marketing library
Subjects:
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Description
Physical Description:253 p. illus. 24 cm
Bibliography:Includes bibliographical references.
ISBN:0852270062