Concepts of marketing management

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Bibliographic Details
Main Author:	Seibert, Joseph C
Format:	Book
Published:	New York Harper & Row 1973
Series:	Series in marketing management
Subjects:	Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 006045878X
090	0	0	\|a HF5415.13 \|b .S43 1973
100	1	#	\|a Seibert, Joseph C
245	1	1	\|a Concepts of marketing management \|c [by] Joseph C. Seibert
260	#	#	\|a New York \|b Harper & Row \|c 1973
300	#	#	\|a x, 566 p. \|b illus. \|c 24 cm
490	1	#	\|a Series in marketing management
504	#	#	\|a Bibliography: p. 541-545.
650	#	0	\|a Marketing \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32185
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam