Marketing warfare
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
McGraw-Hill
1986
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index. |
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| Physical Description: | viii, 216 p., [2] leaves of plates ill. 21 cm |
| ISBN: | 007052730X |
Marketing warfare