The art of using science in marketing

The art of using science in marketing

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Bibliographic Details
Main Author: Ramond, Charles
Format: Unknown
Published: New York Harper & Row 1974
Series:Harper & Row's series in marketing management
Subjects:
Marketing
Product management
Marketing research
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xix, 298 p. illus. 24 cm
Bibliography:Bibliography: p. [265]-289.
ISBN:0060453206

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