Marketing principles and methods

Marketing principles and methods

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Bibliographic Details
Main Author: Phillips, Charles Franklin 1910-
Other Authors: Duncan, Delbert J. (joint author)
Format: Unknown
Published: Homewood, Ill. R. D. Irwin 1960
Edition:4th ed
Subjects:
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xv, 779 p. illus. (part col.), col. map. 24 cm
Bibliography:Includes bibliographical references.
ISBN:T000008952

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