Marketing a contemporary introduction

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Bibliographic Details
Main Author:	Peterson, Robin
Format:	Unknown
Published:	Santa Barbara [Calif.] Wiley 1977
Series:	Wiley/Hamilton series in marketing
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0471683310
090	0	0	\|a HF5415 \|b .P442 1977
100	1	#	\|a Peterson, Robin
245	1	1	\|a Marketing \|b a contemporary introduction \|c Robin Peterson
260	#	#	\|a Santa Barbara [Calif.] \|b Wiley \|c 1977
300	#	#	\|a 675 p. \|b ill. \|c 24 cm
490	1	#	\|a Wiley/Hamilton series in marketing
500	#	#	\|a "A Wiley/Hamilton publication."
504	#	#	\|a Includes bibliographies and index.
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32154
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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