How to market to consumers 10 ways to win

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Bibliographic Details
Main Author:	Quelch, John A
Format:	Book
Published:	New York Wiley 1989
Subjects:	Advertising > United States Marketing > United States
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

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043	#	#	\|a n-us---
090	0	0	\|a HF5415.1 \|b .Q45 1989
100	1	#	\|a Quelch, John A
245	1	1	\|a How to market to consumers \|b 10 ways to win \|c John A. Quelch
260	#	#	\|a New York \|b Wiley \|c 1989
300	#	#	\|a ix, 224 p. \|b ill. \|c 24 cm
500	#	#	\|a Includes index.
504	#	#	\|a Bibliography: p. 207-214.
650	#	0	\|a Advertising \|z United States
650	#	0	\|a Marketing \|z United States
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32148
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