Improving marketing performance

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Bibliographic Details
Main Author: Parsons, W. J. (Will J)
Format: Book
Published: Aldershot, Hants, England Brookfield, Vt., USA Gower 1987
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Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415  |b .P2496 1987 
100 1 # |a Parsons, W. J.  |q (Will J) 
245 1 1 |a Improving marketing performance  |c W.J. Parsons 
260 # # |a Aldershot, Hants, England  |a Brookfield, Vt., USA  |b Gower  |c 1987 
300 # # |a xiii, 164 p.  |b ill.  |c 23 cm 
500 # # |a Includes index. 
650 # 0 |a Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32144 
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