Improving marketing performance
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Aldershot, Hants, England Brookfield, Vt., USA
Gower
1987
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index. |
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| Physical Description: | xiii, 164 p. ill. 23 cm |
| ISBN: | 0566025957 |
Improving marketing profitability 
Basic marketing management