Marketing principles a broadened concept of marketing

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Bibliographic Details
Main Author:	Nickels, William G
Format:	Book
Published:	Englewood Cliffs, N.J. Prentice-Hall 1978
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0135582059
090	0	0	\|a HF5415 \|b .N47 1978
100	1	#	\|a Nickels, William G
245	1	1	\|a Marketing principles \|b a broadened concept of marketing \|c William G. Nickels
260	#	#	\|a Englewood Cliffs, N.J. \|b Prentice-Hall \|c 1978
300	#	#	\|a xvi, 576 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes bibliographical references and indexes.
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32141
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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