Applications of management science in marketing.

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Bibliographic Details
Other Authors:	Urban, Glen L. (joint comp), Montgomery, David Bruce
Format:	Unknown
Published:	Englewood Cliffs, N.J. Prentice-Hall 1970
Series:	Prentice-Hall international series in management
Subjects:	Marketing > Addresses, essays, lectures
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0130388513
090	0	0	\|a HF5415 \|b .M57 1970
245	1	1	\|a Applications of management science in marketing. \|c Edited by David B. Montgomery and Glen L. Urban
260	#	#	\|a Englewood Cliffs, N.J. \|b Prentice-Hall \|c 1970
300	#	#	\|a xiii, 481 p. \|b illus. \|c 24 cm
490	1	#	\|a Prentice-Hall international series in management
504	#	#	\|a Includes bibliographical references.
650	#	0	\|a Marketing \|x Addresses, essays, lectures
700	1	#	\|a Urban, Glen L. \|e joint comp
700	#	#	\|a Montgomery, David Bruce
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32133
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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