Management science in marketing

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Bibliographic Details
Main Author: Montgomery, David Bruce
Other Authors: Urban, Glen L. (joint author)
Format: Book
Published: Englewood Cliffs, N.J. Prentice-Hall 1969
Series:Prentice-Hall international series in management
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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300 # # |a xix, 376 p.  |c 24 cm 
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504 # # |a Bibliographical footnotes 
650 # 0 |a Marketing  |x Management 
700 1 # |a Urban, Glen L.  |e joint author 
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