Industrial marketing

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Bibliographic Details
Main Author: McTavish, Ronald
Other Authors: Maitland, Angus (joint author)
Format: Book
Published: London Macmillan 1980
Series:Macmillan studies in marketing management
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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020 # # |a 0333274881 
090 0 0 |a HF5415  |b .M2674 1980 
100 1 # |a McTavish, Ronald 
245 1 1 |a Industrial marketing  |c Ronald McTavish, Angus Maitland 
260 # # |a London  |b Macmillan  |c 1980 
300 # # |a xii, 204 p.  |c 23 cm 
490 1 # |a Macmillan studies in marketing management 
504 # # |a Includes bibliographical references and index. 
650 # 0 |a Industrial marketing 
700 1 # |a Maitland, Angus  |e joint author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32116 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam