Industrial marketing

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Bibliographic Details
Main Author: McTavish, Ronald
Other Authors: Maitland, Angus (joint author)
Format: Book
Published: London Macmillan 1980
Series:Macmillan studies in marketing management
Subjects:
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Description
Physical Description:xii, 204 p. 23 cm
Bibliography:Includes bibliographical references and index.
ISBN:0333274881