Marketing management analysis, planning, and control

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Bibliographic Details
Main Author: Kotler, Philip
Format: Unknown
Published: Englewood Cliffs, N.J. Prentice-Hall 1976
Edition:3d ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415.13  |b .K64 1976 
100 1 # |a Kotler, Philip 
245 1 1 |a Marketing management  |b analysis, planning, and control  |c Philip Kotler 
250 # # |a 3d ed 
260 # # |a Englewood Cliffs, N.J.  |b Prentice-Hall  |c 1976 
300 # # |a xi, 529 p.  |b ill.  |c 25 cm 
504 # # |a Includes bibliographical references and indexes. 
650 # 0 |a Marketing  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32093 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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