Managerial marketing, perspectives and viewpoints a source book

Managerial marketing, perspectives and viewpoints a source book

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Bibliographic Details
Main Author: Kelley, Eugene J. (ed)
Other Authors: Lazer, William (joint ed)
Format: Book
Published: Homewood, Ill. R. D. Irwin 1958
Subjects:
Marketing > Management
Online Access:Click Here to View Status and Holdings.
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