Marketing in a changing environment
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New York
Wiley
1973
|
| Edition: | 2d ed |
| Series: | The Wiley marketing series
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-32054 | ||
| 020 | # | # | |a 0471407097 |
| 090 | 0 | 0 | |a HF5415 |b .H7425 1973 |
| 100 | 1 | # | |a Holloway, Robert J |
| 245 | 1 | 1 | |a Marketing in a changing environment |c [by] Robert J. Holloway [and] Robert S. Hancock |
| 250 | # | # | |a 2d ed |
| 260 | # | # | |a New York |b Wiley |c 1973 |
| 300 | # | # | |a xv, 716 p. |b illus. |c 24 cm |
| 490 | 1 | # | |a The Wiley marketing series |
| 504 | # | # | |a Includes bibliographies. |
| 650 | # | 0 | |a Marketing |
| 700 | 1 | # | |a Hancock, Robert Spencer |e joint author |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32054 |
| 964 | # | # | |c BOK |d 01 |
| 040 | # | # | |a Shah Alam |
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Marketing in a changing environment