Handbook of modern marketing
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Other Authors: | |
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Format: | Unknown |
Published: |
New York
McGraw-Hill
1986
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Edition: | 2nd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | 1 v. (various pagings) ill. 24 cm |
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Bibliography: | Includes bibliographies and indexes. |
ISBN: | 0070088543 |