Historical perspectives in marketing essays in honor of Stanley C. Hollander
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Format: | Book |
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Lexington, Mass.
Lexington Books
1988
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Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-32035 | ||
020 | # | # | |a 0669169684 |
090 | 0 | 0 | |a HF5415 |b .H544 1988 |
245 | 1 | 1 | |a Historical perspectives in marketing |b essays in honor of Stanley C. Hollander |c edited by Terence Nevett, Ronald A. Fullerton |
260 | # | # | |a Lexington, Mass. |b Lexington Books |c 1988 |
300 | # | # | |a xix, 243 p. |b port. |c 24 cm |
504 | # | # | |a Includes bibliographies. |
600 | 1 | 1 | |a Hollander, Stanley C. |d 1919- |
650 | # | 0 | |a Marketing |x History |
700 | 1 | # | |a Hollander, Stanley C. |c 1919- |
700 | # | # | |a Nevett, T. R. |q (Terence R) |
700 | # | # | |a Fullerton, Ronald A |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32035 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||01700##a0011.2.2||01700##q0017.8||02700##a0011.2.2|| |