Historical perspectives in marketing essays in honor of Stanley C. Hollander

Historical perspectives in marketing essays in honor of Stanley C. Hollander

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Bibliographic Details
Other Authors: Hollander, Stanley C. 1919-, Nevett, T. R. (Terence R), Fullerton, Ronald A
Format: Book
Published: Lexington, Mass. Lexington Books 1988
Subjects:
Hollander, Stanley C. > 1919-
Marketing > History
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xix, 243 p. port. 24 cm
Bibliography:Includes bibliographies.
ISBN:0669169684

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