Industrial marketing management text and cases
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| Main Author: | |
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| Format: | Book |
| Published: |
Boston, Mass.
Kent Pub. Co.
1986
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| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvi, 577 p. ill. 25 cm |
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| Bibliography: | Includes bibliographies and indexes. |
| ISBN: | 0534062768 |
Industrial marketing management