Analytical methods for marketing management

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Bibliographic Details
Main Author:	Fitzroy, Peter T.
Format:	Book
Published:	London McGraw-Hill 1976
Subjects:	Decision making Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5415.13 \|b .F59 1976
100	1	#	\|a Fitzroy, Peter T.
245	1	0	\|a Analytical methods for marketing management \|c Peter T. FitzRoy
260	#	#	\|a London \|b McGraw-Hill \|c 1976
300	#	#	\|a viii, 336 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes bibliographical references and indexes.
650	#	0	\|a Decision making
650	#	0	\|a Marketing \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32011
964	#	#	\|c BOK \|d 01