Principles of marketing
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Unknown |
| Published: |
New York
Macmillan
1988
|
| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag | Item Description: | Rev. ed. of: Essentials of marketing. 1984. |
|---|---|
| Physical Description: | xxiii, 528, 44, 22 p. ill. (some col.) 26 cm |
| Bibliography: | Includes bibliographies and indexes. |
| ISBN: | 0023343400 |
PRINCIPLES OF MARKETING 
Marketing