Marketing management casebook
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| Other Authors: | , , |
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| Format: | Unknown |
| Published: |
Homewood, Ill.
R.D. Irwin
1984
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| Edition: | 4th ed |
| Series: | The Irwin series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xi, 609 p. ill. 24 cm |
|---|---|
| ISBN: | 0256030170 |
The Asian marketing casebook 
UNDERSTANDING MARKETING A EUROPEAN CASEBOOK