Essentials of marketing

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Bibliographic Details
Main Author:	Evans, Joel R
Other Authors:	Berman, Barry
Format:	Unknown
Published:	New York Macmillan Pub. Co. 1984
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 002334590X
090	0	0	\|a HF5415 \|b .E859 1984
100	1	#	\|a Evans, Joel R
245	1	1	\|a Essentials of marketing \|c Joel R. Evans, Barry Berman
260	#	#	\|a New York \|b Macmillan Pub. Co. \|c 1984
300	#	#	\|a xxi, 538, 56 p. \|b ill. \|c 26 cm
504	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Marketing
700	1	#	\|a Berman, Barry
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32003
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