Introduction to modern marketing an applied approach

Saved in:

Bibliographic Details
Main Author:	Elling, Karl A
Format:	Book
Published:	New York Macmillan 1969
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-32000
020	#	#	\|a T000008931
090	0	0	\|a HF5415 \|b .E58 1969
100	1	#	\|a Elling, Karl A
245	1	0	\|a Introduction to modern marketing \|b an applied approach \|c [by] Karl A. Elling
260	#	#	\|a New York \|b Macmillan \|c 1969
300	#	#	\|a xiv, 431 p. \|b illus. \|c 24 cm
504	#	#	\|a Bibliographical footnotes
650	#	0	\|a Marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32000
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam